What is Search Engine Marketing?

Search Engine Marketing (SEM) is a form of online marketing that drives targeted leads to your Web site – sometimes called Pay Per Click (PPC) advertising. However, Search Engine Marketing with Network Solutions goes way beyond traditional Pay Per Click advertising. We provide lead tracking and reporting on calls, e-mails, forms and landing page traffic to your site generated through paid listings.

Search Engine Marketing involves creating and placing ads in the prominent positions on search engine result pages. Internet viewers see your ad when they type in a search word or phrase related to your business. In order for your Search Engine Marketing campaign to be effective, our experts will help you bid on keywords that best define your business. Your ad will then appear on appropriate search result pages.